Google has patented its "occasional logos"
Google has patented so-called occasional logos, or "doodles." They sometimes appear on the search engine's homepage.
On March 22, the patent was awarded to Sergey Brin, one of the company's founders and the initiator of the doodle idea. Google filed for this patent back in 2000.
The media has already launched numerous accusations and criticisms regarding the fact that, according to the document, Google patented "systems and methods for attracting users to its website." This rather imprecise formulation does not support any specific technical solutions.
Sergey Brin and Larry Page created the doodles in 1998 when they decided to commemorate their trip to the Burning Man festival. They incorporated the festival's logo into one of the "o"s in the Google logo. Users were delighted with the special logos, and the doodles began appearing regularly on the search engine's homepage.
During this time, Google users from different countries saw about 700 different doodles, 300 of which were designed just for the US domain Google.com.