Ukraine's first website for loyal customers from the Foxtrot chain
Foxtrot. Home Appliances continues to develop customer-focused services. This time, the company launched an updated portal for Comfort Program participants. The website www.my-comfort.com.ua is currently unmatched on the Ukrainian market. Foxtrot was the first in Ukraine to create a dedicated website for loyal customers. The updated website will be a true asset to all loyal Foxtrot customers.
The Comfort Program portal was already operational. Participants could check the number of points on their discount card and view their purchases.
"We strive to make participation in the Program as convenient as possible. Therefore, we decided to improve the existing website to simplify the process of selecting appliances and planning purchases," commented Kirill Popov-Cherkasov, Head of Loyalty Programs at Foxtrot. Home Appliances.
The updated website for Foxtrot Comfort Program participants offers a variety of additional, interesting services:
- Current week's price offers;
- Certificates with special conditions for your next purchase;
- Formation of special offers based on purchase history;
- Order a professional consultation;
- Check the availability of a specific model of equipment in Foxtrot stores in any city in Ukraine;
- A video library of "Foxtrot Advisor" episodes that will help you choose the right product;
- Online versions of corporate media;
- Making a shopping plan;
- Correction of personal data;
- And many other surprises for our beloved Foxtrot customers.
All participants of the Foxtrot Comfort Program can use the site's services—just enter your card number on the portal's main page.
Loyal customers are also offered the opportunity to influence company processes by participating in surveys and by leaving their service suggestions in the "Let's Make Service Better" section.
Company Profile
Foxtrot. Home Appliances was founded in 1994 and is currently the undisputed leader in the Ukrainian market for audio, video, home appliances, and electronics retail in the online segment. As of January 28, 2010, the company had 272 retail outlets, including 203 Foxtrot. Home Appliances supermarkets, 36 FoxMart hypermarkets, 30 Technoshara outlet centers, and 3 Foxtrot. Digital Equipment showrooms. The company is represented in 102 regional and district centers of Ukraine, with a total retail space of over 200,000 square meters. In 2007, the company entered the international arena and is represented in Moldova. The market share of end-use consumer electronics and home appliances is more than 20%.
